BYD Group, a global leader in electric mobility, has entered into a three-year strategic partnership with FC Internazionale Milano (Inter), becoming the club’s Global Automotive Partner.
The agreement marks one of the most significant collaborations between the automotive and football industries, aligning two fast-growing global brands that share common values of innovation, excellence, and sustainability.
As part of the partnership, BYD will provide approximately 70 vehicles to Inter’s top management, technical staff, and players. The club will also receive a special Nerazzurri edition of BYD’s flagship model, the SEALION 7, with a limited-edition version set to be released for fans.
“”BYD’s name means Build Your Dreams, and I think this partnership is a dream for young people, for everybody with a passion for football,” said Stella Li, Executive Vice President of BYD. “Inter Milan is well recognised for its energy, for never giving up, for always fighting for success ….These are qualities that BYD shares as a fast-growing brand too – we’re a global green technology company with the dream to fight climate change and cool the earth by one degree.”
Inter’s Chief Revenue Officer Giorgio Ricci said the collaboration reflects Inter’s global appeal and offers new opportunities for fan engagement. “We are proud that the Group, with its brands BYD and DENZA, has chosen Inter as the first football club to partner with. It is a testament to the growing global appeal of our brand,” he added.
The partnership will include dedicated purchase and rental programs for Inter fans, as well as support for BYD’s expansion in Europe, particularly with the upcoming launch of its premium brand DENZA.
The move strengthens BYD’s presence in international football, following its sponsorship of UEFA EURO 2024 and the UEFA U-21 Championship 2025, underlining its ambition to engage millions of fans and promote sustainable transport.
